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Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing (2004)
Book Chapter
Robertson, M., & Wardrop, K. M. (2004). Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing. In I. Yeoman, M. Robertson, J. Ali-Knight, S. Drummond, & U. McMahon-Beattie (Eds.), Festival and Events Management (115-129). Butterworth-Heinemann. https://doi.org/10.1016/b978-0-7506-5872-0.50013-2

This chapter addresses the role of image, marketing, brand awareness, commercial partnerships (sponsorship), entrepreneurship, and stakeholder legitimacy as part of an events management strategy and framework for Edinburgh, a UK city known for hostin... Read More about Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing.

Visitor management for festivals and events (2004)
Book Chapter
Yeoman, I., McMahon-Beattie, U., & Robertson, M. (2004). Visitor management for festivals and events. In I. Yeoman, M. Robertson, J. Ali-Knight, S. Drummond, & U. McMahon-Beattie (Eds.), Festival and Events Management (65-79). Butterworth-Heinemann. https://doi.org/10.1016/b978-0-7506-5872-0.50010-7

This chapter draws on a number of models to animate the need for a visitor manage to balance the requirements of demand forecasting and managing capacity with appropriate level of service quality and cost.

Tourism and Forest Management in India: The Role of the State in Limiting Tourism Development (2004)
Journal Article
Hannam, K. (2004). Tourism and Forest Management in India: The Role of the State in Limiting Tourism Development. Tourism Geographies, 6(3), 331-351. https://doi.org/10.1080/1461668042000269647

This paper considers the intersection of tourism and forest management in India. It is demonstrated that there are major conflicts between the Ministry of Tourism and Culture and the Ministry of Environment and Forests at both discursive and materia... Read More about Tourism and Forest Management in India: The Role of the State in Limiting Tourism Development.

International tourism networks (2004)
Journal Article
Morrison, A., Lynch, P., & Johns, N. (2004). International tourism networks. International Journal of Contemporary Hospitality Management, 16(3), 197-202. https://doi.org/10.1108/09596110410531195

Much of tourism development is predicated on the successful working of organisations alignment in the form of partnerships or “networks”. However, tourism networks have been relatively neglected as an area of academic study. This paper presents find... Read More about International tourism networks.

Reasons for going green in serviced accommodation establishments (2004)
Journal Article
Tzschentke, N., Kirk, D., & Lynch, P. A. (2004). Reasons for going green in serviced accommodation establishments. International Journal of Contemporary Hospitality Management, 16(2), 116-124. https://doi.org/10.1108/09596110410520007

This paper reports on the preliminary findings of an exploratory study on environmental decision making in the context of largely small serviced accommodation establishments. It focuses on the motivations of owner‐managers for becoming environmental... Read More about Reasons for going green in serviced accommodation establishments.

Heritage and the nation: an exploration of a discursive relationship. (2004)
Journal Article
Chambers, D. (2004). Heritage and the nation: an exploration of a discursive relationship. Tourism Analysis, 9(4), 241-254. https://doi.org/10.3727/108354205789807256

This conceptual article seeks to interrogate the relationship between heritage and the nation by utilizing some of the logics of a Foucauldian concept of discourse and that was subsequently developed by Ernesto Laclau and Chantal Mouffe. The article... Read More about Heritage and the nation: an exploration of a discursive relationship..