Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh (2019)
Book Chapter
Urquhart, E., & Leask, A. (2019). Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh. In Experiential Consumption and Marketing in Tourism with a Cross-Cultural Context. Goodfellow Publishers

The objectives of this chapter are to:
- Link together theoretical approaches to storytelling and narrative creation with the co-creation of heritage experiences;
- Identify and discuss management practices and associated opportunities for narrati... Read More about Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh.

Reproducing the Fashion System: The Myth of the Influencer (2018)
Presentation / Conference Contribution
Logan-McFarlane, A., & Samsioe, E. (2018, June). Reproducing the Fashion System: The Myth of the Influencer. Presented at Consumer Culture Theory, Odense, University of Southern Denmark

Previous work in marketing has shown that the social media influencer plays an important role in attracting consumers to brands (Kapitan and Silvera 2016). The fashion ‘influencer’ appears in a number of consumer research studies that seek to underst... Read More about Reproducing the Fashion System: The Myth of the Influencer.

Passionate Labours: Fashion, Celebrity Culture and Bloggerpreneurs (2017)
Presentation / Conference Contribution
Logan-McFarlane, A., Hamilton, K., & Hewer, P. (2017, July). Passionate Labours: Fashion, Celebrity Culture and Bloggerpreneurs. Presented at Consumer Culture Theory, Anaheim, California

We explore passion and its link to consumption and entrepreneurial practice through the context of celebrity culture and fashion. Our contribution is to consider passionate labours and forms of production as vital substances for the making and reshap... Read More about Passionate Labours: Fashion, Celebrity Culture and Bloggerpreneurs.