Forecasting error measures in multiple product situations.
(2004)
Presentation / Conference Contribution
Canduela, J. (2004, July). Forecasting error measures in multiple product situations. Presented at 24th International Symposium on Forecasting
As a result of qualitative research work carried out in a major brewing company, three main issues
arose. First, there is a difference in the value of a forecast and the way it is used or abused. Second,
a clear indication of the social and politic...
Read More about Forecasting error measures in multiple product situations..