Prof Paul Barron

Prof Paul Barron's Supervisions (5)

Post Graduate Certificate in Business and Management Research Methods
Postgraduate Certificate

Level Postgraduate Certificate

Student Homa Rahimi

Status Complete

Part Time Yes

Years 2022 - 2024

Awarding Institution Edinburgh Napier University

Director of Studies Paul Barron

Second Supervisor Anna Leask

Additional Supervisor Kelsy Hejjas

Level	Postgraduate Certificate
Student	Homa Rahimi
Status	Complete
Part Time	Yes
Years	2022 - 2024
Awarding Institution	Edinburgh Napier University
Director of Studies	Paul Barron
Second Supervisor	Anna Leask
Additional Supervisor	Kelsy Hejjas

PhD
Doctorate

Level Doctorate

Student Homa Rahimi

Status Current

Part Time Yes

Years 2022

Project Title Lean Talent Management & Dynamic Innovative Capability in the Hotel Sector The Case Study of the Scottish Hotel Sector

Awarding Institution Edinburgh Napier University

Director of Studies Paul Barron

Second Supervisor Anna Leask

Additional Supervisor Kelsy Hejjas

Level	Doctorate
Student	Homa Rahimi
Status	Current
Part Time	Yes
Years	2022
Project Title	Lean Talent Management & Dynamic Innovative Capability in the Hotel Sector The Case Study of the Scottish Hotel Sector
Awarding Institution	Edinburgh Napier University
Director of Studies	Paul Barron
Second Supervisor	Anna Leask
Additional Supervisor	Kelsy Hejjas

DBA
Doctorate

Level Doctorate

Student Ryan Jones

Status Withdrawn

Part Time Yes

Years 2018

Project Title Localising Sustainability: An Analysis of Business Sustainability Management within the Hospitality Sector of a Small Island Developing State

Awarding Institution Edinburgh Napier University

Director of Studies Xavier Pierron

Second Supervisor Paul Barron

Level	Doctorate
Student	Ryan Jones
Status	Withdrawn
Part Time	Yes
Years	2018
Project Title	Localising Sustainability: An Analysis of Business Sustainability Management within the Hospitality Sector of a Small Island Developing State
Awarding Institution	Edinburgh Napier University
Director of Studies	Xavier Pierron
Second Supervisor	Paul Barron

DBA
Doctorate

Level Doctorate

Student Dr Barbara McCrory

Status Complete

Part Time Yes

Years 2009 - 2013

Project Title Customer retention through continuous improvement (CI), culture and customer service

Project Description Customer retention has long been considered an important element in achieving
competitive advantage for business organisations. The increasingly turbulent
economic environment has brought this again to the fore for many organisations.
Through the development of a practice based guiding framework for the improvement
of customer retention this study investigates the complex relationship between the
concepts of customer service, continuous improvement and organisational culture
across a variety of business sectors. Drawing from a systematic literature review,
initial links were made between the concept of using the 4P cycle of continuous
improvement and the key elements of world class service as tools of understanding.
The main study involved the use of the Delphi technique, through which a qualitative
and systemised approach to data gathering was achieved using semi-structured and
structured interviews and utilising the findings from each set of interviews to inform
the following set of interviews. Three rounds of interviews took place with 9 industry
experts across different sectors, with the investigation taking a director level review.
After the first two rounds of interviews the framework for customer retention was
developed and introduced to the participants for evaluation before the final interview
stage.
The findings from the study show that the proposed framework is a workable tool,
however in order to fully benefit from its use, specific organisation contextualisation
is required and should be supplemented by the gathering and utilisation of customer
research, the development of a holistic company approach to customer retention
involving all organisational departments and the empowerment of employees. Further,
the study shows that buy in is required from all senior management and that overall
buy in would be aided by open communications within the business. Overall there was
a consensus that employing the right person was vital to customer retention and
ultimately the success of a company. The usefulness of the application of the practice
based guiding framework, though beyond the scope of this study, was also addressed
through the participants own use of some of the study findings within their current
roles across a variety of business sectors.

Awarding Institution Edinburgh Napier University

Director of Studies Nick Pilcher

Second Supervisor Janice McMillan

Additional Supervisor Paul Barron

Thesis Customer retention through the equal incorporation of continuous improvement(CI), culture and customer service

Level	Doctorate
Student	Dr Barbara McCrory
Status	Complete
Part Time	Yes
Years	2009 - 2013
Project Title	Customer retention through continuous improvement (CI), culture and customer service
Project Description	Customer retention has long been considered an important element in achieving competitive advantage for business organisations. The increasingly turbulent economic environment has brought this again to the fore for many organisations. Through the development of a practice based guiding framework for the improvement of customer retention this study investigates the complex relationship between the concepts of customer service, continuous improvement and organisational culture across a variety of business sectors. Drawing from a systematic literature review, initial links were made between the concept of using the 4P cycle of continuous improvement and the key elements of world class service as tools of understanding. The main study involved the use of the Delphi technique, through which a qualitative and systemised approach to data gathering was achieved using semi-structured and structured interviews and utilising the findings from each set of interviews to inform the following set of interviews. Three rounds of interviews took place with 9 industry experts across different sectors, with the investigation taking a director level review. After the first two rounds of interviews the framework for customer retention was developed and introduced to the participants for evaluation before the final interview stage. The findings from the study show that the proposed framework is a workable tool, however in order to fully benefit from its use, specific organisation contextualisation is required and should be supplemented by the gathering and utilisation of customer research, the development of a holistic company approach to customer retention involving all organisational departments and the empowerment of employees. Further, the study shows that buy in is required from all senior management and that overall buy in would be aided by open communications within the business. Overall there was a consensus that employing the right person was vital to customer retention and ultimately the success of a company. The usefulness of the application of the practice based guiding framework, though beyond the scope of this study, was also addressed through the participants own use of some of the study findings within their current roles across a variety of business sectors.
Awarding Institution	Edinburgh Napier University
Director of Studies	Nick Pilcher
Second Supervisor	Janice McMillan
Additional Supervisor	Paul Barron
Thesis	Customer retention through the equal incorporation of continuous improvement(CI), culture and customer service

DBA - check status
Doctorate

Level Doctorate

Student Lindsay Cole

Status Withdrawn

Part Time Yes

Years 2017

Awarding Institution Edinburgh Napier University

Director of Studies Paul Barron

Second Supervisor Anna Leask