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Prof Anna Leask

Biography Anna Leask is Professor of Tourism Management and a key member of the Tourism and Languages Subject Group in The Business School. Her teaching and research interests combine and lie principally in the areas of visitor attraction management, heritage tourism and destination management.

Anna has co-edited several textbooks including Managing Visitor Attractions (2022) and contributed to several key tourism textbooks. She is on the Editorial Board for five international tourism journals and has been actively involved in the Scientific Committees for many international conferences in Europe and USA. She has published in key 4* CABS academic journals such as Tourism Management and the Journal of Travel Research, in addition to publishing a range of case studies, articles and practitioner papers. Anna is actively involved in doctoral student supervision and external examination.

Anna’s recent undergraduate and postgraduate teaching delivery has been in Edinburgh, Switzerland, Corsica and Hong Kong. She is also involved in the preparation and delivery of the Scottish Enterprise Destination Leaders’ Programme. Current research focuses on how visitor attractions can engage with different generations of visitors and employees, with primary research being conducted in the UK and Hong Kong. Recent publications include work on the development of dementia-friendly destinations and how to develop experiences for Senior Visitors at attractions.

She has held various external roles, for example, as Visiting Professor at Wakayama University, Japan between 2015-2019, and as reviewer and referee for validation panels and promotion panels. Anna is a Fellow of the Tourism Society and of the Higher Education Academy.

Anna works closely with tourism sector organisations and participated in the Scottish Government Tourism Recovery Taskforce and delivery of the subsequent Scottish Government funded Talent Development and Leadership programmes. She facilitates connections between the industry and higher education in her role as Higher Education representative on the Tourism & Hospitality Skills Group as part of Skills Development Scotland.
Research Interests Areas of expertise:
Visitor attraction management
Cultural heritage management
UNESCO World Heritage Site management
Destination Management
Teaching and Learning Anna is a Teaching Fellow and Fellow of the Higher Education Academy.