All Outputs (52)

Employer Policy and Practice Toward Older Workers in Hong Kong: The Role of Shifting Intergenerational Dynamics (2019)
Journal Article
Egdell, V., Fuertes, V., Tjandra, N. C., & Chen, T. (2019). Employer Policy and Practice Toward Older Workers in Hong Kong: The Role of Shifting Intergenerational Dynamics. Journal of Aging and Social Policy, 31(5), 445-466. https://doi.org/10.1080/08959420.2018.1563472

Many governments are seeking to encourage the extension of working lives to counteract potential labor market shortages that might result from population aging. Nevertheless, research shows that older workers continue to face a range of barriers to t... Read More about Employer Policy and Practice Toward Older Workers in Hong Kong: The Role of Shifting Intergenerational Dynamics.

The causal effect of hedonic brand cues on consumers’ decision-making impulsivity. (2018)
Presentation / Conference Contribution
Feri, A., Tjandra, N., Osei, C., & Omar Saad, M. (2018, July). The causal effect of hedonic brand cues on consumers’ decision-making impulsivity. Paper presented at 6th Annual International Conference on Marketing

No abstract available.

'Disneyland untuk industri rokok': aturan yang lemah buat generasi muda Indonesia kecanduan rokok (2018)
Newspaper / Magazine
Tjandra, N. 'Disneyland untuk industri rokok': aturan yang lemah buat generasi muda Indonesia kecanduan rokok. [Online article]

Indonesia memiliki masalah besar dengan tembakau. Secara khusus, pemerintah perlu segera berbuat lebih banyak untuk melindungi anak-anak, karena mereka tidak cukup berpengalaman untuk membuat pilihan dengan baik. Iklan rokok perlu dilarang secara men... Read More about 'Disneyland untuk industri rokok': aturan yang lemah buat generasi muda Indonesia kecanduan rokok.

‘Disneyland for Big Tobacco’: how Indonesia’s lax smoking laws are helping next generation to get hooked (2018)
Newspaper / Magazine
Tjandra, N. (2018). ‘Disneyland for Big Tobacco’: how Indonesia’s lax smoking laws are helping next generation to get hooked. [Blog]

Indonesia has a big problem with tobacco. In particular, the government needs to urgently do more to protect children, since they’re not experienced enough to make well-informed choices. There needs to be a complete ban on tobacco advertising, along... Read More about ‘Disneyland for Big Tobacco’: how Indonesia’s lax smoking laws are helping next generation to get hooked.

Public perception of cigarette marketing (2018)
Presentation / Conference Contribution
Aroean, L., & Tjandra, N. (2018, May). Public perception of cigarette marketing. Paper presented at 46th Academy of Marketing Science Conference, New Orleans

How do people conceive of an ethically good action? How do people link their perceptual arguments which is compelling? Do people not simply line up reasons for a specific course of action? Many of us will say differently, and it somehow depends on th... Read More about Public perception of cigarette marketing.

Adopting WebPA: Implications for Assessment Strategy and Course Management (2017)
Journal Article
Feri, A., Hesketh, I., & Tjandra, N. (2017). Adopting WebPA: Implications for Assessment Strategy and Course Management. Teaching fellows journal,

No abstract available.

Journal can be found here- https://issuu.com/teachingfellowsjournal/docs/tfj_autumn2017_issuu

The Impact of an Ageing Workforce on Employers in Hong Kong: A Study of the Service Sector (2017)
Report
Egdell, V., Fuertes, V., Tjandra, N., Chen, T., & Raeside, R. (2017). The Impact of an Ageing Workforce on Employers in Hong Kong: A Study of the Service Sector. Edinburgh: Lawrence Ho Research Fund 2016-2017

No abstract available.

The Impact of an Ageing Workforce on Hong Kong’s Service Sector (2017)
Presentation / Conference Contribution
Egdell, V., Fuertes, V., Tjandra, N., & Chen, T. (2017, July). The Impact of an Ageing Workforce on Hong Kong’s Service Sector. Paper presented at British Society of Gerontology Annual Conference 2017, Swansea, UK

The aim of this research is to explore the impact of the ageing population on employers in the Hong Kong service sector.

The future of Indonesian tobacco children: The future of Indonesian tobacco children: Implications for tobacco control policy (2017)
Presentation / Conference Contribution
Tjandra, N. C., Aroean, L., & Prabandari, Y. S. (2017, May). The future of Indonesian tobacco children: The future of Indonesian tobacco children: Implications for tobacco control policy. Paper presented at 5th World Social Marketing Conference, Washington, D.C

This study aims to explore the Indonesian public perception towards the ethics of tobacco marketing activities, and their implications on young people. Six focus groups and thirty personal interviews were conducted in eight urban villages in Yogyakar... Read More about The future of Indonesian tobacco children: The future of Indonesian tobacco children: Implications for tobacco control policy.

Beer brand characteristics as motivational drivers for Colombian consumers to engage in word-of-mouth (2016)
Presentation / Conference Contribution
Stahl, P., Tjandra, N. C., & Marshall, K. (2016). Beer brand characteristics as motivational drivers for Colombian consumers to engage in word-of-mouth. In Proceedings of the Academy of Marketing Conference 2016

No abstract available.

An investigation of key market growth factors that influence the “luxurisation” of golf industry in China (2016)
Journal Article
Zhang, C., Omar, M., & Tjandra, N. C. (2016). An investigation of key market growth factors that influence the “luxurisation” of golf industry in China. Journal of Business, 1(2), 1-20. https://doi.org/10.18533/job.v1i2.23

This study aims to investigate the key market growth factors for golf development in China as a luxury product. After nearly 30 years of development, China now has the largest golf complex in the world and in recent years the market is growing at its... Read More about An investigation of key market growth factors that influence the “luxurisation” of golf industry in China.

Evaluating the role and the contribution of intermediaries in developing a successful financial services brand. (2015)
Presentation / Conference Contribution
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. R. (2015). Evaluating the role and the contribution of intermediaries in developing a successful financial services brand.

This study aims to evaluate intermediaries’ role in developing a successful brand. It
specifically focuses on the role and contribution of independent financial advisers (IFAs) in
developing a successful financial services brand. A case study resea... Read More about Evaluating the role and the contribution of intermediaries in developing a successful financial services brand..

Sex Sells: A comparative study of two-generational perspectives of the sexual stereotyping of women in advertising: Boomers v. Millennials (2015)
Presentation / Conference Contribution
Hogg, K., Rezai Namaghi, K., & Tjandra, N. C. (2015, November). Sex Sells: A comparative study of two-generational perspectives of the sexual stereotyping of women in advertising: Boomers v. Millennials. Paper presented at Popular Culture and World Politics (8) conference, London

Various studies on gender stereotyping in advertising and on inter-generational differences can be found the academic literature. Nevertheless, little studies can be found on how women from different generations perceive gender stereotypes in adverti... Read More about Sex Sells: A comparative study of two-generational perspectives of the sexual stereotyping of women in advertising: Boomers v. Millennials.

Advanced and emerging economies Generation Y’s perception towards country-of-origin (2015)
Journal Article
Tjandra, N. C., Omar, M., & Ensor, J. (2015). Advanced and emerging economies Generation Y’s perception towards country-of-origin. International Journal of Emerging Markets, 10(4), 858-874. https://doi.org/10.1108/IJoEM-11-2012-0146

Purpose
The purpose of this paper is to explore the perceptions of Generation Y from advanced and emerging economies towards the country-of-origin (COO) of fashion products.
Design/methodology/approach
The study was conducted by employing a quali... Read More about Advanced and emerging economies Generation Y’s perception towards country-of-origin.

To revel in someone else's misfortune? An exploration of the perception of Indonesian smokers towards tobacco marketing - A virtue ethics perspective (2015)
Presentation / Conference Contribution
Tjandra, N. C., Aroean, L., & Prabandari, Y. S. (2015). To revel in someone else's misfortune? An exploration of the perception of Indonesian smokers towards tobacco marketing - A virtue ethics perspective.

For a number of years tobacco companies have had a significant political and financial influence in Indonesia. The tobacco industry is one of the Indonesian government’s largest sources of tax revenue. In some regions, it is also the largest source o... Read More about To revel in someone else's misfortune? An exploration of the perception of Indonesian smokers towards tobacco marketing - A virtue ethics perspective.

Radical and Incremental Innovation Effectiveness in Relation to Market Orientation in the Retail Industry: Triggers, Drivers, and Supporters (2015)
Book Chapter
Lewrick, M., Omar, M., Williams Jr., R., Tjandra, N. C., & Lee, Z. (2015). Radical and Incremental Innovation Effectiveness in Relation to Market Orientation in the Retail Industry: Triggers, Drivers, and Supporters. In E. Pantano (Ed.), Successful Technological Integration for Competitive Advantage in Retail Settings (239-268). IGI Global. https://doi.org/10.4018/978-1-4666-8297-9.ch011

The retail industry market environment is very competitive; thus, in order to maintain their competitive advantage retailers are required to continuously come up with innovative offerings and systems. This chapter aims to provide useful insights for... Read More about Radical and Incremental Innovation Effectiveness in Relation to Market Orientation in the Retail Industry: Triggers, Drivers, and Supporters.

Tobacco children: Ethical evaluation of tobacco marketing in Indonesia (2014)
Presentation / Conference Contribution
Tjandra, N. C., Ensor, J., & Thomson, E. (2014). Tobacco children: Ethical evaluation of tobacco marketing in Indonesia.

In May 2010 the world discovered the “smoking baby”, a two year old Indonesian boy who smoked forty cigarettes a day. He became the youngest person in the world to receive tobacco addiction treatment. For a number of years, tobacco companies have had... Read More about Tobacco children: Ethical evaluation of tobacco marketing in Indonesia.

Exploring the power and influence of intermediaries in an intermediated relationship: a case study from the UK financial services industry. (2014)
Presentation / Conference Contribution
Tjandra, N. C., Ensor, J., Thomson, J. R., & Omar, M. (2014, December). Exploring the power and influence of intermediaries in an intermediated relationship: a case study from the UK financial services industry. Presented at Agents of change: ANZMAC 2014

This paper aims to explore the power and influence of intermediaries in an intermediated relationship between a long-term savings and investments provider, Independent Financial Advisers (IFAs) and customers. IFAs have a very important role in the UK... Read More about Exploring the power and influence of intermediaries in an intermediated relationship: a case study from the UK financial services industry..

The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers (2014)
Presentation / Conference Contribution
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. R. (2013, July). The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers. Presented at Academy of Marketing Annual Conference 2013 - Marketing Relevance, Cardiff, Wales

The aim of this study is to investigate the impact of interconnectedness between a long-term savings and investments provider, Independent Financial Advisers (IFAs) and customers. Ritter’s (2000) framework of the effect of interconnectedness was used... Read More about The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers.

The application of the results of interconnectedness typology in a triadic relationship. (2014)
Presentation / Conference Contribution
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. R. (2014). The application of the results of interconnectedness typology in a triadic relationship. In Agents of Change: ANZMAC 2014 Proceedings (1072)

This paper aims to explore the results of interconnectedness in a triadic relationship between a long-term savings and investments provider, Independent Financial Advisers (IFAs) and customers. Smith & Laage-Hellman's (1992) typology of the results o... Read More about The application of the results of interconnectedness typology in a triadic relationship..