Generation Y – East meets West: A Comparative Study of Attraction Engagement Strategies

Leask, A; Barron, P; Fyall, A

Abstract

No abstract available.

Citation

Leask, A., Barron, P., & Fyall, A. (2011, June). Generation Y – East meets West: A Comparative Study of Attraction Engagement Strategies. Paper presented at Advancing the Social Science of Tourism

• Presentation Conference Type: Conference Paper (unpublished)
• Conference Name: Advancing the Social Science of Tourism
• Start Date: Jun 28, 2011
• End Date: Jul 1, 2011
• Deposit Date: Mar 9, 2017
• Keywords: Generation Y, visitor attractions, comparative study,
• Public URL: http://researchrepository.napier.ac.uk/Output/809784