Skip to main content

Research Repository

Advanced Search

All Outputs (36)

Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing (2004)
Book Chapter
Robertson, M., & Wardrop, K. M. (2004). Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing. In I. Yeoman, M. Robertson, J. Ali-Knight, S. Drummond, & U. McMahon-Beattie (Eds.), Festival and Events Management (115-129). Butterworth-Heinemann. https://doi.org/10.1016/b978-0-7506-5872-0.50013-2

This chapter addresses the role of image, marketing, brand awareness, commercial partnerships (sponsorship), entrepreneurship, and stakeholder legitimacy as part of an events management strategy and framework for Edinburgh, a UK city known for hostin... Read More about Events and the destination dynamic: Edinburgh festivals, entrepreneurship and strategic marketing.

Sport and Leisure Narrative. (2004)
Book Chapter
Robertson, M. (2004). Sport and Leisure Narrative. In U. Mc-Mahon-Beattie, & I. Yeoman (Eds.), Sport and Leisure Operations Management (16-27). Thomson Reuters

This chapter frames an operational management view by summarising core defintions of the following four elements: 1. values of nature and its resources as a product 2. leisure choice 3. image creation 4. narrative It then goes on to suggest the cogni... Read More about Sport and Leisure Narrative..

Visitor management for festivals and events (2004)
Book Chapter
Yeoman, I., McMahon-Beattie, U., & Robertson, M. (2004). Visitor management for festivals and events. In I. Yeoman, M. Robertson, J. Ali-Knight, S. Drummond, & U. McMahon-Beattie (Eds.), Festival and Events Management (65-79). Butterworth-Heinemann. https://doi.org/10.1016/b978-0-7506-5872-0.50010-7

This chapter draws on a number of models to animate the need for a visitor manage to balance the requirements of demand forecasting and managing capacity with appropriate level of service quality and cost.

Telling the Tales and Stirring the Tea (2004)
Book Chapter
McHugh, N. (2004). Telling the Tales and Stirring the Tea. In S. Wickham (Ed.), Midwifery Best Practice (87-93). Books for Midwives

The impact of storytelling in midwifery and childbirth.

Hong Kong design and Sino-American trade negotiations. (2004)
Book Chapter
Turner, M. (2004). Hong Kong design and Sino-American trade negotiations. In K.-Y. Law, & K.-M. Lee (Eds.), The Economy of Hong Kong in Non-Economic Perspectives (130-141). Oxford (Asia)

My article considers how ‘originality and imitation’ in design is perceived as an intrinsic quality, but may be better understood as a relative quality when viewed from the perspective of trade negotiations between developed and developing economies.... Read More about Hong Kong design and Sino-American trade negotiations..

Senso (2004)
Book Chapter
Sellors, C. P. (2004). Senso. In G. Bertellini (Ed.), The Cinema of Italy (63-71). Wallflower Press

[Abstract unavailable.]

The organizational characteristics of knowledge-centricity in innovations of knowledge management. (2004)
Book Chapter
Pemberton, J., & Stonehouse, G. (2004). The organizational characteristics of knowledge-centricity in innovations of knowledge management. In B. Montano (Ed.), Innovations of Knowledge Management (99-123). IGI Global. https://doi.org/10.4018/978-1-59140-281-7.ch006

Knowledge focused organizations are knowledge-centric, a term that
embodies the creation and management of knowledge but embedded as an integral element of an organization’s strategy and performance. By devising an organizational characteristics mat... Read More about The organizational characteristics of knowledge-centricity in innovations of knowledge management..

On the Side of the Angels (2004)
Book Chapter
Milne, L. S. (2004). On the Side of the Angels. In J. Lingwood (Ed.), Susan Hiller: Recall - Selected Works, 1969-2004 (141-147). Gateshead: Baltic & Porto: Museu de Arte ... & Basel: Kunsthalle

Contribution to the catalogue of an exhibition of art by Susan Hiller, held at the Baltic, Gateshead, May 1 - July 18, 2004, Museu de Arte Contemporânea de Serralves, Porto, October 15, 2004 - January 9, 2005 and Kunsthalle Basel, January 30 - March... Read More about On the Side of the Angels.

Food Law. (2004)
Book Chapter
McManus, F. (2004). Food Law. In N. Whitty (Ed.), Stair Memorial Encyclopedia on the Laws of Scotland (1-107). LexisNexis Butterworths

What's happening in European supply-chains? (2004)
Book Chapter
Lewis, C., Fernie, J. M., MacKerron, G., & Masson, R. J. (2004). What's happening in European supply-chains?. In Service manufacturing (19-26). Gemini International

Many multinational companies are supposedly viewing Europe as one region and re-shaping their approach to the supply of products to customers. Several factors are thought to be driving this trend, notably the degree of merger and acquisitions activit... Read More about What's happening in European supply-chains?.