Technology acceptance model for 3D virtual reality system in luxury brands online stores
(2019)
Journal Article
Altarteer, S., & Charissis, V. (2019). Technology acceptance model for 3D virtual reality system in luxury brands online stores. IEEE Access, 7, 64053-64062. https://doi.org/10.1109/ACCESS.2019.2916353
This paper presents an evaluation of a 3D semi-immersive virtual reality (VR) system for online luxury product visualization and customization service. This paper's objective is to present the results of the survey-based analysis using a technology a... Read More about Technology acceptance model for 3D virtual reality system in luxury brands online stores.