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All Outputs (114)

E-consumer and the drive behind customer satisfaction: the Chinese online (2010)
Journal Article
Omar, M. (2010). E-consumer and the drive behind customer satisfaction: the Chinese online. International Journal of Economics and Business Research, 2, 271-287. https://doi.org/10.1504/IJEBR.2010.032296

The purpose of this paper is to present and validate a model of factors influencing the customers' satisfaction on internet shopping in China. To attain these, a questionnaire was sent to 300 potential Chinese customers. The findings indicate that th... Read More about E-consumer and the drive behind customer satisfaction: the Chinese online.

Towards a richer understanding of consumers in social marketing contexts: revisiting the stage of change model. (2010)
Journal Article
Logie-MacIver, L., & Piacentini, M. G. (2010). Towards a richer understanding of consumers in social marketing contexts: revisiting the stage of change model. Journal of Marketing Management, 27, 60-76. https://doi.org/10.1080/02672571003676429

In this paper, we present data from an 18-month-long longitudinal study of a sample of 40 people who received a test for cancer and who were subsequently advised by health professionals on the dietary changes that would lead to improved health. This... Read More about Towards a richer understanding of consumers in social marketing contexts: revisiting the stage of change model..

Demographic change and labour markets. (2010)
Journal Article
Lisenkova, K., McQuaid, R. W., & Wright, R. E. (2010). Demographic change and labour markets. Contemporary Social Science, 5, 243-259. https://doi.org/10.1080/17450144.2010.480828

Two processes are expected to increasingly characterise demographic change in the 21st century in many countries: population ageing and potential population decline. Although there are links between population ageing and population decline, they will... Read More about Demographic change and labour markets..

Progress in visitor attraction research: towards more effective management (2010)
Journal Article
Leask, A. (2010). Progress in visitor attraction research: towards more effective management. Tourism Management, 31, 155-166. https://doi.org/10.1016/j.tourman.2009.09.004

Visitorattractions (VAs) play a crucial role in the success of a tourism destination, where they act as key motivators for visits and as resources for local communities. The range of stakeholders involved means their effectivemanagement is of key imp... Read More about Progress in visitor attraction research: towards more effective management.

Regular revision stupid! - the retention of knowledge after the end of module delivery. (2010)
Presentation / Conference Contribution
Jaworski, P. M. (2009). Regular revision stupid! - the retention of knowledge after the end of module delivery

The paper is devoted to measuring effectiveness of IT-assisted continuous assessment regime used for Economics 1 module delivered to four cohorts of first year undergraduate students of Edinburgh Napier University Business School in two academic year... Read More about Regular revision stupid! - the retention of knowledge after the end of module delivery..

Regular Revision Stupid! The Retention of Knowledge after the End of Module Delivery. (2010)
Journal Article
Jaworski, P. M. (2010). Regular Revision Stupid! The Retention of Knowledge after the End of Module Delivery. Journal advances in higher education : research, education and innovation in the European research area / SPACE, European Network for Business Studies and Languages, 3, 53-62

The paper is devoted to measuring the effectiveness of an IT-assisted continuous assessment regimen used for the Economics 1 module delivered to four cohorts of first year undergraduate students of Napier University Business School in two academic ye... Read More about Regular Revision Stupid! The Retention of Knowledge after the End of Module Delivery..

Risiken erfolgreich managen. (2010)
Book Chapter
Henschel, T. (2009). Risiken erfolgreich managen. In Ein Handbuch fur den MittelstandErich Schmidt Verlag

Unconventional competition- drawing lessons from the military (2010)
Journal Article
Ojiako, G., Johnson, J., Chipulu, M., & Marshall, A. (2010). Unconventional competition- drawing lessons from the military. Prometheus, 28(4), 327-342. https://doi.org/10.1080/08109028.2010.541756

We explore aspects of unconventional competition between firms. In particular, we address two critical questions. The first is: what happens when firms decide to compete outside the rules and frameworks of conventional competition? In other words, ho... Read More about Unconventional competition- drawing lessons from the military.

Zur Wirkung von Neukunden-Promotions auf Bestandskunden (2010)
Journal Article
Woisetschläger, D., Evanschitzky, H., & Backhaus, C. (2011). Zur Wirkung von Neukunden-Promotions auf Bestandskunden. Zeitschrift für Betriebswirtschaft, 81, 183-204. https://doi.org/10.1007/s11573-010-0427-6

Neukundenverträge werden häufig mit wesentlich attraktiveren Konditionen ausgestaltet als Vertragsangebote für Bestandskunden. Dabei scheinen Neukunden-Promotions zwar grundsätzlich geeignet, die Kaufbereitschaft potenzieller Kunden zu steigern, even... Read More about Zur Wirkung von Neukunden-Promotions auf Bestandskunden.

Social tourism for low-income groups: Benefits in a UK and Irish context (2010)
Book Chapter
Minnaert, L., Stacey, J., Quinn, B., & Griffen, K. (2010). Social tourism for low-income groups: Benefits in a UK and Irish context. In S. Cole, & N. Morgan (Eds.), Tourism and Inequality: Problems and prospects (126-142). CAB International Publishing. ht

This chapter provides an analysis of social tourism provision for low-income groups, focusing on the social and economic benefits of such provision. It begins by defining social tourism and discusses issues in relation to holiday participation, pover... Read More about Social tourism for low-income groups: Benefits in a UK and Irish context.

PROMOTING INVESTMENT AND INCREASING EMPLOYMENT AMONG THE ECONOMICALLY INACTIVE – A REVIEW OF BEST PRACTICE Final report to the Department of Enterprise, Trade and Investment, Northern Ireland Final Report November 2010 (2010)
Report
Mcquaid, R., Fuertes, V., Egdell, V., Bergmann, A., & Green, A. E. (2010). PROMOTING INVESTMENT AND INCREASING EMPLOYMENT AMONG THE ECONOMICALLY INACTIVE – A REVIEW OF BEST PRACTICE Final report to the Department of Enterprise, Trade and Investment, Nor

Final report to the Department of Enterprise, Trade and Investment, Northern Ireland. This report sets out the findings from a study into strategies that link the promotion of investment and the employment of economically inactive groups. The ai... Read More about PROMOTING INVESTMENT AND INCREASING EMPLOYMENT AMONG THE ECONOMICALLY INACTIVE – A REVIEW OF BEST PRACTICE Final report to the Department of Enterprise, Trade and Investment, Northern Ireland Final Report November 2010.