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All Outputs (11)

Building a Good Digital Society from the Grassroots: Harnessing the Tradition of Community-led Initiatives in the Governance of Digital Services and Infrastructures (2024)
Report
Gerli, P. (2024). Building a Good Digital Society from the Grassroots: Harnessing the Tradition of Community-led Initiatives in the Governance of Digital Services and Infrastructures. British Academy

Over the past two decades, community broadband networks, platform cooperatives, and data cooperatives have emerged as promising models to counterbalance market distortions and power asymmetries in the governance of digital infrastructures, services a... Read More about Building a Good Digital Society from the Grassroots: Harnessing the Tradition of Community-led Initiatives in the Governance of Digital Services and Infrastructures.

‘Welcome to Dounreay’: ideological narratives of hospitality at the Dounreay visitor centre, c.1960 - 2007 (2024)
Journal Article
Mercer-Jones, E. (2024). ‘Welcome to Dounreay’: ideological narratives of hospitality at the Dounreay visitor centre, c.1960 - 2007. Hospitality and Society, 14, 217-246. https://doi.org/10.1386/hosp_00077_1

Dounreay Nuclear Power Development Establishment (NPDE) was built in the far northeast of Scotland due to the possible ‘misbehaviour’ of the technology and the dangerous nature of the materials involved. From 1960 to the eve of decommissioning in 200... Read More about ‘Welcome to Dounreay’: ideological narratives of hospitality at the Dounreay visitor centre, c.1960 - 2007.

Fandom as method: Decolonising research on social media communications through Chinese transnational fandoms of a Japanese Olympic figure skater (2024)
Journal Article
Chen, Z. T., Cameron, J., & Liu, N. X. (online). Fandom as method: Decolonising research on social media communications through Chinese transnational fandoms of a Japanese Olympic figure skater. Journal of Current Chinese Affairs, https://doi.org/10.1177/18681026241255134

This paper focuses on international sports personality in figure staking Yuzuru Hanyu, who plays for Japan, and his transnational fandoms in China, to examine the politicisation of his evolving fandom during and after his performance at the 2022 Beij... Read More about Fandom as method: Decolonising research on social media communications through Chinese transnational fandoms of a Japanese Olympic figure skater.

Digital transformation and the DIY artist: Balancing artistic integrity and economic sustainability in the digital domain (2024)
Journal Article
Oliver, P. G. (2024). Digital transformation and the DIY artist: Balancing artistic integrity and economic sustainability in the digital domain. DIY, Alternative Cultures & Society, 2(2), 207 - 223. https://doi.org/10.1177/27538702241251886

This study investigates the evolving role of do-it-yourself (DIY) artists in the context of digital transformation , analyzing the delicate balance between maintaining artistic integrity and achieving economic sustainability in the contemporary music... Read More about Digital transformation and the DIY artist: Balancing artistic integrity and economic sustainability in the digital domain.

An investigation of the rotation patterns of international association meetings and events (2024)
Journal Article
Lockstone-Binney, L., Robertson, M., Drake, C., & Le, J. D. (2024). An investigation of the rotation patterns of international association meetings and events. Event Management, 28(3), 351-363. https://doi.org/10.3727/152599523X17025088793829

International association meeting and events (IAMEs) are a significant specialist segment of the business events sector. Noting the lack of longitudinal research available to confirm how these events rotate globally, regionally and over time, this st... Read More about An investigation of the rotation patterns of international association meetings and events.

A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne (2023)
Presentation / Conference Contribution
Robertson, M., Pyke, J., & Drake, C. (2023, February). A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne. Presented at 33rd Annual Conference of the Council for Australasian Universities Tourism and Hospitality Education, Fremantle, Western Australia

Business events can support the needs of access, equality, and learning for work and social inclusion, and determine a greater range of benefits than had been previously considered (Edwards, Foley, & Schlenker, 2011; Foley, Edwards, & Schlenker, 2014... Read More about A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne.

Content Curation: Best Practices and Techniques (2023)
Book Chapter
Cameron, J. (2023). Content Curation: Best Practices and Techniques. In Digital Content Marketing: Creating Value in Practice (140-158). Routledge. https://doi.org/10.4324/9781003346500-9

In this chapter you will learn how carefully considered content curation can play a highly effective role in stimulating brand-related engagement, in particular on social media channels. Marketing concepts and theories that shed light on brand-relate... Read More about Content Curation: Best Practices and Techniques.

Content Marketing Ideation: How to Generate and Manage Creative Concepts (2023)
Book Chapter
Cameron, J. (2023). Content Marketing Ideation: How to Generate and Manage Creative Concepts. In Digital Content Marketing: Creating Value in Practice (31-60). Routledge. https://doi.org/10.4324/9781003346500-3

This chapter talks about the process of idea generation for content marketing. It discusses how content marketers generate creative ideas and introduces theories and concepts about creative processes. The chapter also provides recommendations on how... Read More about Content Marketing Ideation: How to Generate and Manage Creative Concepts.

Sustainable festivals and events – an inquiry of leadership and futures (2016)
Thesis
Robertson, M. J. (2016). Sustainable festivals and events – an inquiry of leadership and futures. (Thesis). Edinburgh Napier University. http://researchrepository.napier.ac.uk/Output/979708

As a societal phenomenon, festivals and planned events are discussed in a wide policy context. They have entered a broader discussion with regard to sustainability in which the factors that contribute to being sustainable are part of a new paradigm o... Read More about Sustainable festivals and events – an inquiry of leadership and futures.

Navigating the Future: Innovations and Challenges in the Unmanned Aircraft Industry
Presentation / Conference Contribution
Plant, E., Drysdale, J., Dooly, G., & MacCriostail, C. (2024, May). Navigating the Future: Innovations and Challenges in the Unmanned Aircraft Industry. Presented at CILT Ireland, Online

The Chartered Institute of Logistics and Transport Ireland Policy Research Committee presents the policy research framework they have developed for Unmanned Aircraft Systems (drones). A panel discussion regarding safety of UAS and best practice will... Read More about Navigating the Future: Innovations and Challenges in the Unmanned Aircraft Industry.

Applying the Right UX based on Users' Needs and Future Trends of UX
Presentation / Conference Contribution
Cameron, J. (2024, October). Applying the Right UX based on Users' Needs and Future Trends of UX. Presented at BINUS Business School International Lecture Week 2024, Jakarta, Indonesia and online

This lecture by Dr Jackie Cameron, an experienced digital marketing lecturer at Edinburgh Napier University, provides a comprehensive overview of user experience (UX) principles and their application in digital marketing contexts. Covering key defini... Read More about Applying the Right UX based on Users' Needs and Future Trends of UX.