Dr Gosha Wojcik is a postdoctoral researcher and lecturer with a background in health sciences and public policy, specialising in the application of behaviour change approaches in healthcare interventions. Her pioneering research centres on utilising behavioural science to combat the growing problem of antimicrobial resistance, aiming to inspire collective action and individual change. Gosha’s doctoral work specifically focused on the development of a theory-driven behaviour change intervention to promote optimal antibiotic use in acute hospitals. She is particularly interested in the development of digital interventions and the use of artificial intelligence for education within healthcare settings.
Alongside her academic position, Gosha holds an Honorary Advanced Research Fellow role in NHS Lothian, where she works on integrating research into clinical practice, particularly focusing on quality improvement in critical care and building research capacity. She also currently leads a Process Evaluation embedded within an NIHR-funded multicentre RCT (SHORTER trial) evaluating whether short-duration antibiotic therapy is non-inferior to the standard of care.
Research Interests
Antibiotics
Antimicrobial Resistance
Behaviour Change
Critical Care Trials
Development of Complex Health Interventions
Digital Health Interventions
eHealth
Person-Based Approach
Prescribing Behaviours
Process Evaluation
Public Health
Qualitative Evidence Synthesis
Use of Artificial Intelligence in Healthcare
PhD Supervision Availability
Yes
PhD Topics
Development of a theory-based behaviour change complex health intervention to improve antibiotic use in acute hospitals.
