Influences and benefits of role models on social media
(2016)
Presentation / Conference Contribution
Jenkins, L., Lin, R., & Jeske, D. (2016, September). Influences and benefits of role models on social media. Presented at 15th IFIP Conference on e-Business e-Services & e-Society (I3E)
The current paper examined three research questions. First, what are the perceived benefits for social network users who have role models online? Second, to what extent does having role models online influence one’s self-presentation on social media?... Read More about Influences and benefits of role models on social media.