All Outputs (5)

Investigating the effects of service recovery strategies on consumer forgiveness and post-trust in the food delivery sector (2022)
Journal Article
Gannon, M., Taheri, B., Thompson, J., Rahimi, R., & Okumus, B. (2022). Investigating the effects of service recovery strategies on consumer forgiveness and post-trust in the food delivery sector. International Journal of Hospitality Management, 107, Artic

Underpinned by coping theory, this study investigates the extent to which service recovery strategies (e.g., firm-level apologies; compensation; feedback loops) stimulate customer forgiveness and post-trust following service failure. Adopting a two-s... Read More about Investigating the effects of service recovery strategies on consumer forgiveness and post-trust in the food delivery sector.

Parasocial Relationships in CGI Influencer Marketing (2022)
Presentation / Conference Contribution
Thompson, J. (2022, July). Parasocial Relationships in CGI Influencer Marketing. Presented at 2022 Academy of Marketing Conference, University of Huddersfield

Computer Generated Image (CGI) influencers have received no academic attention to-date. These influencers are developed by third parties such as Brud.fyi who generate the images of robotic-influencers in a variety of contextual situations. CGI influe... Read More about Parasocial Relationships in CGI Influencer Marketing.

The role of Twitch betting on gambling behaviours amongst esport spectators (2022)
Presentation / Conference Contribution
Thompson, J. (2022, May). The role of Twitch betting on gambling behaviours amongst esport spectators. Presented at EMAC, Corvinus University, Budapest

Online gamers can gamble non-monetary virtual points and tokens in exchange for rewards with monetary value. This paper sets out to test the antecedent factors influencing the consumption of non-monetary gambling features on Twitch (an esport streami... Read More about The role of Twitch betting on gambling behaviours amongst esport spectators.

A Guide To Abductive Thematic Analysis (2022)
Journal Article
Thompson, J. (2022). A Guide To Abductive Thematic Analysis. Qualitative Report, 27(5), 1410-1421. https://doi.org/10.46743/2160-3715/2022.5340

Thematic analysis is an increasingly popular method for analysing qualitative data within the social sciences. Current guides for conducting thematic analysis promote the method’s broad flexibility across research designs, which has resulted in criti... Read More about A Guide To Abductive Thematic Analysis.

Developing esport tourism through fandom experience at in-person events (2022)
Journal Article
Thompson, J., Taheri, B., & Scheuring, F. (2022). Developing esport tourism through fandom experience at in-person events. Tourism Management, 91, https://doi.org/10.1016/j.tourman.2022.104531

Tourism research has yet to consider the growing esport sector. Through a mixed-method research design, we employ the theoretical lens of fandom to examine what online and experiential factors may influence esport players and spectators to attend phy... Read More about Developing esport tourism through fandom experience at in-person events.