Goal Congruence in Place Branding
(2022)
Presentation / Conference Contribution
Leask, A., & Dinnie, K. (2022, October). Goal Congruence in Place Branding. Paper presented at International Place Branding Association Conference, Aix-en-Provence, France
All Outputs (4)
Managing Visitor Attractions (2022)
Book
Fyall, A., Garrod, B., Leask, A., & Wanhill, S. (Eds.). (2022). Managing Visitor Attractions. Routledge. https://doi.org/10.4324/9781003041948Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides mo... Read More about Managing Visitor Attractions.
The Nature and Role of Visitor Attraction (2022)
Book Chapter
Leask, A. (2022). The Nature and Role of Visitor Attraction. In A. Fyall, B. Garrod, A. Leask, & S. Wanhill (Eds.), Managing Visitor Attractions. (3rd). Routledge. https://doi.org/10.4324/9781003041948-2Visitor attractions play a vital role in the development and success of tourism destination. The aim of this chapter is first to define the terms ‘visitor attraction’ and ‘tourism destination’, showing how they are distinct yet increasingly overlappi... Read More about The Nature and Role of Visitor Attraction.
Engaging local residents as stakeholders in World Heritage Sites (2022)
Presentation / Conference Contribution
Leask, A. (2022, March). Engaging local residents as stakeholders in World Heritage Sites. Paper presented at New Lanark: A living legacy Anniversary Conference, New Lanark, UKThis paper explores how local residents engage in the management of World Heritage Sites, with specific examples from New Lanark and Edinburgh Old and New Towns World Heritage sites.