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Goal Congruence in Place Branding

Leask, Anna; Dinnie, Keith

Authors

Keith Dinnie



Citation

Leask, A., & Dinnie, K. (2022, October). Goal Congruence in Place Branding. Paper presented at International Place Branding Association Conference, Aix-en-Provence, France

Presentation Conference Type Conference Paper (unpublished)
Conference Name International Place Branding Association Conference
Start Date Oct 12, 2022
End Date Oct 14, 2022
Deposit Date Jan 24, 2023
Public URL http://researchrepository.napier.ac.uk/Output/3010120