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Nurses’ views on the impact of mass media on the public perception of nursing and nurse–service user interactions

Hoyle, Louise P; Kyle, Richard; Mahoney, Catherine

Authors

Louise P Hoyle

Richard Kyle



Abstract

Aims: To examine nurses’ views on the impact that mass media has on service users and how this affects nurse/service user interactions.
Background: Internationally, the mass media is an important source of health information for the public. Media framing therefore exerts considerable influence on the public’s perceptions of healthcare professionals and services. However, it is not known how the reporting of health stories by the media impacts the work of front-line nursing staff.
Design: A qualitative interpretivist study using a single case study design.
Methods: Semi-structured interviews with qualified nursing staff (n=31) within a large hospital in the United Kingdom.
Results/Findings: Three key themes: ‘scaremongering health stories’; ‘negative portrayal of the nursing profession and ‘informed service users’. Nurses perceived media framing of health and healthcare services as predominantly negative.
Conclusion: Nurses need greater awareness of how service users receive and respond to health information and how health stories are reported. Closer engagement between health journalists and nurses through ‘journalist-in-residence’ programmes could enable nurses and journalists to gain greater appreciation of their respective sets of knowledge to support shared and informed decision-making between service users and professionals.

Citation

Hoyle, L. P., Kyle, R., & Mahoney, C. (2017). Nurses’ views on the impact of mass media on the public perception of nursing and nurse–service user interactions. Journal of Research in Nursing, 22(8), 586-596. https://doi.org/10.1177/1744987117736363

Journal Article Type Article
Acceptance Date Aug 8, 2017
Online Publication Date Nov 15, 2017
Publication Date 2017-12
Deposit Date Aug 9, 2017
Publicly Available Date Aug 9, 2017
Journal Journal of Research in Nursing
Print ISSN 1744-9871
Electronic ISSN 1744-988X
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 22
Issue 8
Pages 586-596
DOI https://doi.org/10.1177/1744987117736363
Keywords UK, nurses, mass media, health information, public perception, interactions, qualitative
Public URL http://researchrepository.napier.ac.uk/Output/973945
Contract Date Aug 9, 2017

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Copyright Statement
Hoyle, L. P., Kyle, R., & Mahoney, C., Nurses’ views on the impact of mass media on the public perception of nursing and nurse-service user interactions, Journal of Research in Nursing, 22(8) pp. 586-596. Copyright © 2017 L.Hoyle Reprinted by permission of SAGE Publications.









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