Barbara Seegebarth
Do green innovations make a difference for the better? A consumer-based perspective
Seegebarth, Barbara; Backhaus, Christof; Tjandra, Nathalia
Authors
Prof Christof Backhaus C.Backhaus@napier.ac.uk
Visiting Professor
Dr Nathalia Tjandra N.Tjandra@napier.ac.uk
Associate Professor
| Presentation Conference Type | Conference Abstract |
|---|---|
| Conference Name | 17th Global Brand Conference |
| Start Date | Apr 22, 2024 |
| End Date | Apr 24, 2024 |
| Acceptance Date | Dec 18, 2023 |
| Deposit Date | May 1, 2024 |
| Peer Reviewed | Peer Reviewed |
This output contributes to the following UN Sustainable Development Goals:
Ensure sustainable consumption and production patterns
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