Skip to main content

Research Repository

Advanced Search

The new normal: The role of B2B Sales in Supply chain and logistics strategy

Mackenzie, Colin

Authors



Abstract

The Role of B2B Sales in Supply chain and Logistics strategy- A talk given at the opening of the Indonesian Sales competition.
This talk illustrated the importance position of 'sales strategy', its key components and discussed two pieces of research relevant to improving sales.

Presentation Conference Type Presentation / Talk
Conference Name ISAC
Start Date Dec 3, 2021
End Date Dec 3, 2021
Deposit Date Dec 7, 2021
Keywords sales strategy
Public URL http://researchrepository.napier.ac.uk/Output/2827443