Maktoba Omar
To know you or not to know you, that is the main issue, managing and maintaining corporate reputation.
Omar, Maktoba
Authors
Citation
Omar, M. (2005). To know you or not to know you, that is the main issue, managing and maintaining corporate reputation. International Journal of Applied Marketing, 3, 159-177
| Journal Article Type | Article |
|---|---|
| Publication Date | 2005 |
| Deposit Date | Mar 7, 2012 |
| Electronic ISSN | 1742-2590 |
| Peer Reviewed | Peer Reviewed |
| Volume | 3 |
| Pages | 159-177 |
| Keywords | Corprorate reputation; Management; Marketing |
| Public URL | http://researchrepository.napier.ac.uk/id/eprint/5041 |
| Publisher URL | http://www.managementjournals.com/journals/index.htm |