Symbolic, Experiential and Functional Consumptions of Heritage Tourism Destinations: The Case of Angkor World Heritage Site, Cambodia: Heritage Destination Consumption

Chen, Ching-Fu; Phou, Sambath; Leask, Anna

Abstract

This study empirically investigates the effects of three destination consumptions (namely symbolic, experiential and functional) on tourists’ destination attachment and satisfaction, and further on destination loyalty at a heritage tourism destinations. Using a sample of 512 international tourists visiting Angkor, Cambodia, results reveal that all three types of consumptions have significantly positive effects on destination attachment and satisfaction, which in turn positively affect destination loyalty. However, the effects of symbolic consumption and experiential consumption are greater than that of functional consumption. The results also support the importance of the role of destination attachment in the quality-satisfaction-loyalty relationship.

Citation

Chen, C., Phou, S., & Leask, A. (2016). Symbolic, Experiential and Functional Consumptions of Heritage Tourism Destinations: The Case of Angkor World Heritage Site, Cambodia: Heritage Destination Consumption. International Journal of Tourism Research, 18(6), 602-611. https://doi.org/10.1002/jtr.2077

• Journal Article Type: Article
• Acceptance Date: Mar 20, 2016
• Online Publication Date: May 11, 2016
• Publication Date: 2016-11
• Deposit Date: Mar 21, 2016
• Publicly Available Date: May 12, 2018
• Journal: International Journal of Tourism Research
• Print ISSN: 1099-2340
• Electronic ISSN: 1522-1970
• Publisher: Wiley
• Peer Reviewed: Peer Reviewed
• Volume: 18
• Issue: 6
• Pages: 602-611
• DOI: https://doi.org/10.1002/jtr.2077
• Keywords: Symbolic consumption; experiential consumption; functional consumption; heritage tourism
• Public URL: http://researchrepository.napier.ac.uk/id/eprint/9710