Get Your Project Funded: Using Biometric Data to Understand What Makes People Trust and Support Crowdfunding Campaigns
(2018)
Presentation / Conference Contribution
Mcneill, M., Lawson, A., Raeside, R., & Peisl, T. (2018). Get Your Project Funded: Using Biometric Data to Understand What Makes People Trust and Support Crowdfunding Campaigns. In Proceedings of the 32nd International BCS Human Computer Interaction Conf
Creating a good crowdfunding campaign is difficult. By understanding why people contribute to crowdfunding campaigns we can make campaigns better and raise more money. Crowdfunding websites allow entrepreneurs to make a pitch, which is watched by pot... Read More about Get Your Project Funded: Using Biometric Data to Understand What Makes People Trust and Support Crowdfunding Campaigns.