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Market orientation applied to police service strategies (2000)
Journal Article
Drummond, G., Ensor, J., Laing, A., & Richardson, N. (2000). Market orientation applied to police service strategies. International Journal of Public Sector Management, 13(7), 571-587. https://doi.org/10.1108/09513550010362640

The complexity of modern policing requires an accountable police service to operate in a diverse society, where support/trust must be earned by action and deed. The article examines the potential of market orientated strategies in facilitating polici... Read More about Market orientation applied to police service strategies.