All Outputs (3)

Countering brandjacking in the digital age... and other hidden risks to your brand (2013)
Book
Hofman, C., & Keates, S. (2013). Countering brandjacking in the digital age... and other hidden risks to your brand. Springer. https://doi.org/10.1007/978-1-4471-5580-5

The rise of the Internet and social media in particular offer great opportunities for brand owners to increase business and brand recognition. While this has clearly been of benefit to brand owners, who have seen a consequent rise in the value of the... Read More about Countering brandjacking in the digital age... and other hidden risks to your brand.

Structural Timber design to Eurocode 5. (2013)
Book
Porteous, J., & Kermani, A. (2013). Structural Timber design to Eurocode 5. (2nd ed'n). Wiley-Blackwell

Structural Timber Design to Eurocode 5 is a comprehensive book which provides practising engineers and specialist contractors with detailed information and in–depth guidance on the design of timber structures based on the common rules and rules for b... Read More about Structural Timber design to Eurocode 5..

Dryports - a global perspective: challenges and developments in serving hinterlands. (2013)
Book
(2013). G. Wilmsmeier, R. Bergqvist, & K. Cullinane (Eds.), Dryports - a global perspective: challenges and developments in serving hinterlands. Ashgate Publishing

As centres for logistics activities, seaports have traditionally been the focus of maritime logistics chains. However, changes in production patterns, supported by the development of rapid transport of goods over long distances, have altered the logi... Read More about Dryports - a global perspective: challenges and developments in serving hinterlands..