Challenges of Self-Presentation and Athlete Branding Among Saudi Female Exercisers: An Auto-ethnography of a Muslim Saudi Personal Trainer Instagram User
(2021)
Journal Article
Basabain, W., Macleod, K., Westbury, T., & Qutub, A. (2021). Challenges of Self-Presentation and Athlete Branding Among Saudi Female Exercisers: An Auto-ethnography of a Muslim Saudi Personal Trainer Instagram User. Asian Social Science, 17(3), 9-30. http
Some athletes have attracted millions of audiences, even if being namely recognised. Cristiano Ronaldo, Neymar JR., and David Beckham have the most Instagram followers on a global scale. Online Social Networks (OSN) allows users to establish their pr... Read More about Challenges of Self-Presentation and Athlete Branding Among Saudi Female Exercisers: An Auto-ethnography of a Muslim Saudi Personal Trainer Instagram User.