Facebook from socializing to advertising.
(2015)
Journal Article
Azer, J. (2015). Facebook from socializing to advertising. African journal of business management, 9(24), 796-813. https://doi.org/10.5897/ajbm2015.7866
This research aims to investigate if Facebook has a significant effect as a tool of advertising in Egypt and to present to marketers practical trends to use in order to close this gap of the missing formula. Quantitative approach based on an online s... Read More about Facebook from socializing to advertising..