An exploration of strategic planning and stakeholder engagement for the development of heritage sites in Plovdiv, Bulgaria
(2017)
Thesis
Bruehlmann, C. A. An exploration of strategic planning and stakeholder engagement for the development of heritage sites in Plovdiv, Bulgaria. (Thesis). Edinburgh Napier University. http://researchrepository.napier.ac.uk/Output/976366
This study determined how stakeholders of heritage attractions apply strategic management for their business planning and development. A conceptual framework for strategic heritage planning was created and applied within the case of Plovdiv, Bulgaria... Read More about An exploration of strategic planning and stakeholder engagement for the development of heritage sites in Plovdiv, Bulgaria.