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Non-Price Competition in the Port Sector: A Case Study of Ports in Turkey

Esmer, Soner; Nguyen, Hong-Oanh; Bandara, Yapa Mahinda; Yeni, Kazim


Soner Esmer

Hong-Oanh Nguyen

Kazim Yeni


Although the port sector has been facing increasing competition, there is limited research on how ports compete using non-price competition strategies. There are a few studies on non-price competition in the port sector. However they mainly focus on the marketing aspect. This paper seeks to fill this gap in the literature, especially from a combined marketing-economic perspective. Especially the paper's main objective is to identify the determinants of non-price competition in the port sector and evaluate their effect on various aspects of non-price competition. We start with a general conceptual framework to explain how competition in the sector can be affected by various factors and then propose an analytical framework on non-price competition. The analytical model is then used to support the design of a survey questionnaire. Next, hypothesis tests are conducted using exploratory factor analysis (EFA) and structural equation modeling (SEM) and data collected from a survey of Turkish ports. Based on the analysis results, the implications for port management and future research are also discussed.

Journal Article Type Article
Acceptance Date Feb 10, 2016
Online Publication Date Apr 6, 2016
Publication Date 2016-03
Deposit Date Dec 4, 2021
Publicly Available Date Dec 6, 2021
Journal The Asian Journal of Shipping and Logistics
Print ISSN 2092-5212
Publisher Elsevier
Peer Reviewed Peer Reviewed
Volume 32
Issue 1
Pages 3-11
Keywords Non-price Competition, Port Services, SEM, Turkish Ports
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