Skip to main content

Research Repository

Advanced Search

A multivariate test of the determination of market entry by economic and social characteristics..

Omar, Maktoba; Boyd, Derick

Authors

Maktoba Omar

Derick Boyd



Abstract

The social and economic characteristics of different countries affect market opportunities in complex ways. Moreover, since companies are not all the same their response to any set of characteristics increases the complexity of theorising about any general relationship between host countries and companies. The theoretical literature suggests that there is a positive relationship between degree of involvement and economic development and a negative relationship between cultural differences Hofstede (1980) and the degree of involvement in overseas markets. Using survey and World Bank data, we tested a single equation multivariate model to see if we can find statistical support for the theorised relationships.

Citation

Omar, M., & Boyd, D. (2004). A multivariate test of the determination of market entry by economic and social characteristics.. International Journal of Applied Management Science, 5, 102-126

Journal Article Type Article
Publication Date 2004
Deposit Date Mar 7, 2012
Print ISSN 1755-8913
Electronic ISSN 1755-8921
Publisher Inderscience
Peer Reviewed Peer Reviewed
Volume 5
Pages 102-126
Keywords Economic hypotheses; Economic characteristics; Social characteristics
Public URL http://researchrepository.napier.ac.uk/id/eprint/5043



Downloadable Citations