Stephen Taylor
Consumer choice in the future: An illusion or the next marketing revolution?
Taylor, Stephen; Smith, S.; Lyon, P.
Authors
S. Smith
P. Lyon
Abstract
Taylor, S., Smith, S. and Lyon, P. (1995) Consumer choice in the future: An illusion or the next marketing revolution? In Consumer issues – strategies, solutions and legislation: Proceedings of XV International Home Economics and Consumer Studies Conference, Manchester Metropolitan University, pp 353–374.
Citation
Taylor, S., Smith, S., & Lyon, P. (1995, October). Consumer choice in the future: An illusion or the next marketing revolution?. Presented at XV International Home Economics and Consumer Studies Conference, Manchester, UK
Presentation Conference Type | Conference Paper (Published) |
---|---|
Conference Name | XV International Home Economics and Consumer Studies Conference |
Start Date | Oct 11, 1995 |
End Date | Oct 13, 1995 |
Publication Date | Oct 11, 1995 |
Deposit Date | Nov 29, 2019 |
Pages | 353-374 |
Book Title | Consumer issues - strategies, solutions and legislation: Proceedings of XV International Home Economics and Consumer Studies Conference |
Public URL | http://researchrepository.napier.ac.uk/Output/1191458 |
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