Analysing hotel repositioning through property renovation
(2003)
Thesis
Hassanien, A. Analysing hotel repositioning through property renovation. (Thesis). University of Strathclyde. http://researchrepository.napier.ac.uk/Output/4189538
This study addresses the renovation and repositioning activities of the hotel industry. Specifically, the primary focus of this study is to explore to what extent hoteliers deal with renovation as a repositioning tool, to explore the perception and p... Read More about Analysing hotel repositioning through property renovation.