Multiple identities in franchising
(2024)
Journal Article
Grünhagen, M., Watson, A., González-Díaz, M., & Dada, O. L. (2025). Multiple identities in franchising. International Entrepreneurship and Management Journal, 21(1), Article 23. https://doi.org/10.1007/s11365-024-01046-5
The extant literature on organizational identification has explored the existence and interactions between different levels of identification that individuals may hold within the same organization. Such research has tended to focus on nested groups w... Read More about Multiple identities in franchising.