Franchising as a small business development strategy: A qualitative study of operational and "failed" franchisors in the UK

Kirby, D.; Watson, A.

doi:10.1108/EUM0000000006689

All Outputs (26)

Consumer attitudes to utility products: a consumer behaviour perspective (2002)
Journal Article
Watson, A., Viney, H., & Schomaker, P. (2002). Consumer attitudes to utility products: a consumer behaviour perspective. Marketing Intelligence and Planning, 20(7), 394-404. https://doi.org/10.1108/02634500210450837

Franchising, retailing and the development of e-commerce (2002)
Journal Article
Watson, A., Kirby, D., & Egan, J. (2002). Franchising, retailing and the development of e-commerce. International Journal of Retail and Distribution Management, 30(5), 228-237. https://doi.org/10.1108/09590550210426390

Franchising has shown considerable growth in recent years and in advanced economies, such as the USA and the UK, and currently accounts for approximately one‐third of all retail sales. It would seem, therefore, that franchising and retailing represen... Read More about Franchising, retailing and the development of e-commerce.

Voluntary disclosure of accounting ratios in the UK (2002)
Journal Article
Watson, A., Shrives, P., & Marston, C. (2002). Voluntary disclosure of accounting ratios in the UK. British Accounting Review, 34(4), 289-313. https://doi.org/10.1006/bare.2002.0213

This paper investigates whether the voluntary disclosure of ratios in corporate annual reports can be explained by agency and signalling theory. The two theories are discussed and the applicability to explaining ratio disclosures considered. Drawing... Read More about Voluntary disclosure of accounting ratios in the UK.

Explanations of the decision to franchise in a non-traditional franchise sector: the case of the UK construction industry (2000)
Journal Article
Watson, A., & Kirby, D. (2000). Explanations of the decision to franchise in a non-traditional franchise sector: the case of the UK construction industry. Journal of Small Business and Enterprise Development, 7(4), 343-351. https://doi.org/10.1108/EUM0000000006850

This paper is part of on‐going research examining the growth of small and medium‐sized enterprises through franchising. It reports the findings of an exploratory investigation that examines why franchising is selected less frequently as a growth stra... Read More about Explanations of the decision to franchise in a non-traditional franchise sector: the case of the UK construction industry.

An exploratory statistical analysis of financial measures (2000)
Journal Article
Watson, A., & Tunaru, R. (2000). An exploratory statistical analysis of financial measures. IMA Journal of Management Mathematics, 11(2), 101-110. https://doi.org/10.1093/imaman/11.2.101

Mixed graphical models are a class of models encompassing both graphical log-linear models of association for contingency tables and graphical Gaussian models. They are used to model complex conditional independence relationships between the variable... Read More about An exploratory statistical analysis of financial measures.

Franchising as a small business development strategy: A qualitative study of operational and "failed" franchisors in the UK (1999)
Journal Article
Kirby, D., & Watson, A. (1999). Franchising as a small business development strategy: A qualitative study of operational and "failed" franchisors in the UK. Journal of Small Business and Enterprise Development, 6(4), 341-349. https://doi.org/10.1108/EUM0000000006689

The study of franchising as a small business growth strategy is only weakly researched and understood. This preliminary, qualitative investigation examines the experiences of 17 operational and five “failed” franchises in the UK, in translating their... Read More about Franchising as a small business development strategy: A qualitative study of operational and "failed" franchisors in the UK.