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Postmodern marketing.

Marsden, Dave

Authors

Dave Marsden



Contributors

Dale Littler
Editor

Citation

Marsden, D. (2006). Postmodern marketing. In D. Littler (Ed.), Blackwell Encyclopedic Dictionary of Marketing (257-258). Wiley - Blackwell

Publication Date 2006
Deposit Date Feb 23, 2012
Peer Reviewed Peer Reviewed
Pages 257-258
Book Title Blackwell Encyclopedic Dictionary of Marketing
ISBN 978-1-4051-0254-4
Keywords Marketing; postmodern;
Public URL http://researchrepository.napier.ac.uk/id/eprint/5010



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