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Feedback Stamp

Cochrane, Ruth; Firth, Richard


Ruth Cochrane


Simple feedback stamp to provide incremental feedback on work-in-progress in the art design context.

Physical Artefact Type Device / Product
Deposit Date Oct 3, 2019
Public URL
Additional Information Firth and Cochrane’s approach involves the use of an actual rubber stamp that can be used to ‘anchor’ a diverse range of tutor formative feedback on, for example, sketching, note-making and the use of visual diagrams. The stamp is used frequently as the module unfolds, to comment purposefully on student sketch books, presentation boards and 3D prototype models. The stamp is used to print directly onto student sketchbooks or similar. It comprises five axes covering the essential indicative elements of the design process, which are often seen by designers as a cycle. In the example of Product Design these comprise:
1. Research: the background work the student has undertaken in preparation. This can include primary and secondary research drawing on theoretical framework from other modules.
2. Initial ideas: this covers the cogency and coherence of the students’ first stab at achieving solutions. This is likely to include an evaluation of the quantity, diversity and innovative nature of those idea.
3. Proto (typing) and testing: the endeavours the student has made to try out provisional solutions and see if they work. This could include user testing, development, infrastructure and route to market.
4. Presentation: an evaluation of how effective the student has been in putting across their ideas or solutions in a variety of formats, including via 2D; 3D; virtual, and moving images.
5. Pride: a reflective review of the students’ professional identity as exemplified in the outcome in progress. Indicators might include punctuality, organisation, care and engagement.