Maktoba Omar
Competition and competitive advantage in SMEs.
Omar, Maktoba
Authors
Contributors
Sonny Nwankwo
Editor
Ayantunji Gbadamosi
Editor
Citation
Omar, M. (2010). Competition and competitive advantage in SMEs. In S. Nwankwo, & A. Gbadamosi (Eds.), Entrepreneurship marketing: principles and practice of SME marketing, 320-335. Routledge
| Publication Date | 2010-11 |
|---|---|
| Deposit Date | Jun 5, 2015 |
| Peer Reviewed | Peer Reviewed |
| Pages | 320-335 |
| Book Title | Entrepreneurship marketing: principles and practice of SME marketing |
| ISBN | 978-0415573764 |
| Keywords | SMEs; internationalisation; entrepreneurship; niche markets; competition; |
| Public URL | http://researchrepository.napier.ac.uk/id/eprint/8565 |
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