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Presence and digital tourism

Benyon, David; Quigley, Aaron; O'Keefe, Brian; Riva, Giuseppe


David Benyon

Aaron Quigley

Brian O'Keefe

Giuseppe Riva


This paper provides an introduction to digital tourism as mediated by presence research as a means to create substantive user experiences (UX) for visitors. Tourism is a rich and varied socio-economic activity that permeates our global society. Digital tourism is the digital support of the tourist experience. In this paper we introduce and survey both fields and introduce a number of examples of tourist experiences based on our blended spaces approach. Cutting across this is the sense of presence that visitors can experience in real or digital tourist experiences. We conclude the paper with a discussion of designing the user experience in blended tourist spaces.


Benyon, D., Quigley, A., O'Keefe, B., & Riva, G. (2013). Presence and digital tourism. AI & society,

Journal Article Type Article
Publication Date 2013-07
Deposit Date Sep 24, 2013
Print ISSN 0951-5666
Electronic ISSN 1435-5655
Publisher BMC
Peer Reviewed Peer Reviewed
Keywords Tourism; Blended spaces; Design User experience; Usability;
Public URL
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