The development of core concepts of yield management
(1999)
Journal Article
Leask, A. E., & Yeoman, I. (1999). The development of core concepts of yield management. International Journal of Heritage Studies, 5(2), 96-110. https://doi.org/10.1080/13527259908722254
Abstract Yield management offers an Operations Manager a decision support framework for examining the revenue and conservation decision variables that integrate the characteristics of the Heritage Visitor Attraction (HVA) experience. The principles... Read More about The development of core concepts of yield management.