The origin story: behind the scenes of food festivals
(2023)
Journal Article
Orea-Giner, A., Fusté-Forné, F., & Todd, L. (2024). The origin story: behind the scenes of food festivals. Event Management, 28(4), 585-598. https://doi.org/10.3727/152599523X16957834460312
The relationships between food festivals and food storytelling have been scarcely explored by previous research. Nevertheless, these relationships are a source of memorable experiences, based on the authenticity of food places and stories. Drawing on... Read More about The origin story: behind the scenes of food festivals.