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All Outputs (2)

Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide) (2024)
Other
Robertson, M. (2024). Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide). [PDF]

This guide is for Business Event client (UK or International) hosting conference, convention or other large business-related event in Edinburgh. It is a guide for application of the measurement matrix created by Dr Martin Robertson in 2022 as part of... Read More about Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide).

Employability attributes: Meeting deadlines, time management
Presentation / Conference Contribution
Cameron, J., Gutu, M., & Kurtzke, S. (2024, June). Employability attributes: Meeting deadlines, time management. Presented at Marketing Professional Advisory Group Meeting, Edinburgh Napier University, UK

This talk aims to excavate marketing practitioner insights on whether meeting deadlines and time management are important graduate attributes that should be carefully considered in an employability-focused curriculum. The presentation sets out debat... Read More about Employability attributes: Meeting deadlines, time management.