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An investigation of the rotation patterns of international association meetings and events (2024)
Presentation / Conference Contribution
Drake, C., Lockstone-Binney, L., Robertson, M., & Thi Phuong Dung, L. (2024, February). An investigation of the rotation patterns of international association meetings and events. Presented at The 34th Annual Council for Australasian Tourism and Hospitality Education (CAUTHE) Conference, Hobart, Tasmania

International association meetings and events (IAMEs) are a significant segment of the business events sector. Noting the dearth of longitudinal research to confirm how these events rotate globally, regionally and over time, this study conducted an a... Read More about An investigation of the rotation patterns of international association meetings and events.

Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide) (2024)
Other
Robertson, M. (2024). Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide). [PDF]

This guide is for Business Event client (UK or International) hosting conference, convention or other large business-related event in Edinburgh. It is a guide for application of the measurement matrix created by Dr Martin Robertson in 2022 as part of... Read More about Guide for Business Events Shaping Tomorrow (SDGs measurement and evaluation guide).

An investigation of the rotation patterns of international association meetings and events (2024)
Journal Article
Lockstone-Binney, L., Robertson, M., Drake, C., & Le, J. D. (2024). An investigation of the rotation patterns of international association meetings and events. Event Management, 28(3), 351-363. https://doi.org/10.3727/152599523X17025088793829

International association meeting and events (IAMEs) are a significant specialist segment of the business events sector. Noting the lack of longitudinal research available to confirm how these events rotate globally, regionally and over time, this st... Read More about An investigation of the rotation patterns of international association meetings and events.

A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne (2023)
Presentation / Conference Contribution
Robertson, M., Pyke, J., & Drake, C. (2023, February). A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne. Presented at 33rd Annual Conference of the Council for Australasian Universities Tourism and Hospitality Education, Fremantle, Western Australia

Business events can support the needs of access, equality, and learning for work and social inclusion, and determine a greater range of benefits than had been previously considered (Edwards, Foley, & Schlenker, 2011; Foley, Edwards, & Schlenker, 2014... Read More about A critical review of the efficacy of the UN SDGs as conduits for collaboration in business tourism provision. Case Study Edinburgh & Melbourne.

Authentic learning in higher education environments: Teacher insight into student experience (2023)
Presentation / Conference Contribution
Kitchen, E., Steriopoulos, E., Harkison, T., Drake, C., Goh, E., Robertson, M., Waterston, L., & Losekoot, E. (2023, February). Authentic learning in higher education environments: Teacher insight into student experience. Presented at 23rd Annual Conference of the Council for Australasian Universities Tourism and Hospitality Education, Fremantle, Western Australia

This paper focuses on the factors that influence the authentic learning practices in the Tourism, Hospitality, and Events (THE) education context from a teacher’s perspective. To align with emerging industry changes due to the COVID pandemic, and als... Read More about Authentic learning in higher education environments: Teacher insight into student experience.

Guest editorial: Special issue introduction repurposing and repositioning events: real, responsible and revolutionary futures (2023)
Journal Article
Abreu Novais, M., Ali-Knight, J., Holmes, K., Lockstone-Binney, L., Robertson, M., & Stewart, H. (2023). Guest editorial: Special issue introduction repurposing and repositioning events: real, responsible and revolutionary futures. International Journal of Event and Festival Management, 14(2), 137-140. https://doi.org/10.1108/IJEFM-05-2023-100

[Abstract unavailable.]

Destination Net Zero – Net Zero Events Baseline Review (2022)
Report
Robertson, M., Ali-Knight, J., Barnes, C. A., Brogan, J., Brown, C., Myers, K., & Wharmby, C. (2022). Destination Net Zero – Net Zero Events Baseline Review. VisitScotland

Guided by the key themes of measuring, monitoring, decarbonisation and adaptation, an extensive body of knowledge in these four areas relating to carbon emission and management in the context of events is reviewed and condensed for confident referenc... Read More about Destination Net Zero – Net Zero Events Baseline Review.

Building resilience and future proofing events education (2021)
Presentation / Conference Contribution
Jaimangal-Jones, D., Jackson, C., & Robertson, M. (2021). Building resilience and future proofing events education.

This session explores issues surrounding the design and delivery of Event Management programmes, specifically those related to their resilience and futureproofing. It addresses the increasing demand for educators to respond to a diverse range of stak... Read More about Building resilience and future proofing events education.

Studying the complexities of events and festivals and relationships to the visitor economy (2021)
Book Chapter
Robertson, M., Mair, J., Lockstone-Binney, L., & Duignan, M. B. (2021). Studying the complexities of events and festivals and relationships to the visitor economy. In M. Duignan (Ed.), Managing events, festivals and the the visitor economy - concepts, collaborations and cases (5-13). CAB International Publishing. https://doi.org/10.1079/9781789242843.0002

This chapter argues festivals and events are complex management and organisational contexts. It suggests overlaying events management studies with organisational studies is a fruitful space for theoretical and applied analysis. This chapter aims to i... Read More about Studying the complexities of events and festivals and relationships to the visitor economy.

COVID 19 - Mass Gathering Events and Attendee Safety Protocol for Turbulent times (2021)
Presentation / Conference Contribution
Hutton, A., Robertson, M., & Ranse, J. (2021, February). COVID 19 - Mass Gathering Events and Attendee Safety Protocol for Turbulent times. Presented at CAUTHE 2021 Conference Online - Transformations in uncertain times: future perfect in tourism, hospitality and events, Online

This paper forwards a psychosocial perspective of event safety management. In a time of social and economic upheaval - exasperated by the Covid-19 pandemic, safety has become increasingly significant in the vocabulary of researchers, managers, fundin... Read More about COVID 19 - Mass Gathering Events and Attendee Safety Protocol for Turbulent times.

An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals (2020)
Journal Article
Strand, A., & Robertson, M. (2020). An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals. Event Management, 24(6), 769-788. https://doi.org/10.3727/152599520X15894679115538

The purpose of this study is determination of ways in which music festival organizers can target their social media communication with greater certainty toward younger generations, i.e. Generation Z (also called “digital natives”). This research has... Read More about An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals.

City resilience and transforming reason: a discussion of business event narratives (2020)
Presentation / Conference Contribution
Robertson, M., & Pyke, J. (2020, February). City resilience and transforming reason: a discussion of business event narratives. Presented at CAUTHE 2020: 20:20 Vision: New Perspectives on the Diversity of Hospitality, Tourism and Events, Auckland University of Technology

In a time of tremendous environmental, social and economic change, the authors apply the reasoning that sustainability is a transcendent societal mega-mega trend (Varey, 2013), i.e. one of the most significant world mega trends. They acknowledge that... Read More about City resilience and transforming reason: a discussion of business event narratives.

Visioning and resilience of craft beer festival tourism: attendee as flaneur/flaneuse (2020)
Presentation / Conference Contribution
Robertson, M., & Adams, A. (2020, February). Visioning and resilience of craft beer festival tourism: attendee as flaneur/flaneuse. Presented at CAUTHE 2020, 20:20 Vision: New Perspective on the diversity of Hospitality, Tourism and Events., Auckland University of Technology

In the work discussed here, the researchers focus on the changing form and function of consumption at Beer Festivals (BFs). The increasing significance of food variety and food origin matches the changing format of Beer Festivals, their attendees pro... Read More about Visioning and resilience of craft beer festival tourism: attendee as flaneur/flaneuse.

Legacy (2020)
Presentation / Conference Contribution
Robertson, M. (2020, February). Legacy. Presented at Major Events as a Catalyst for Social Change, Melbourne, Australia

A discussion of the role of social legacy as drivers of events in Australia, with focus on the role of specialist sport events in social evolution of women in sport and society.

The forward facing flaneur: a fresh look at information seeking for the beer festival attendee (2019)
Presentation / Conference Contribution
Robertson, M., & Adams, A. (2019, July). The forward facing flaneur: a fresh look at information seeking for the beer festival attendee. Paper presented at Leisure Studies Association (LSA) 2019, Abertay University, Dundee

Dӧrk, Carpendale and Williamson (2011) review the Flaneur (Baudelaire, 1863) in contemporary settings, positing the information flanuer as representing a new way of thinking about information seeking. We adapt and extend this and consider the future... Read More about The forward facing flaneur: a fresh look at information seeking for the beer festival attendee.

#ILovePortland 2019 (2019)
Report
Ferdinand, N., & Robertson, M. (2019). #ILovePortland 2019. Isle of Portland: b-side CIC

A public consultation focussed on the Isle of Portland’s ‘loveability’ and the key opportunities and challenges for b-side and its stakeholders to build resilience in 2019 and beyond. The content of this report is intended to be a contribution to bui... Read More about #ILovePortland 2019.

Business Events - the application of design and transforming access (2019)
Presentation / Conference Contribution
Robertson, M., & McLachie, J. (2019, May). Business Events - the application of design and transforming access. Paper presented at Atlas Business Tourism 2019 Special Interest Group Conference, Porvoo, Finland

This work introduces and critically reviews the changing notion of social responsibility in the behaviour and actions of Business Event provision and its management. In particular, the work focuses on the development of inclusive practice in Business... Read More about Business Events - the application of design and transforming access.

Critical Event Studies: Issues and Perspectives (2018)
Journal Article
Robertson, M., Ong, F., Lockstone-Binney, L., & Ali-Knight, J. (2018). Critical Event Studies: Issues and Perspectives. Event Management, 22(6), 865-874. https://doi.org/10.3727/152599518x15346132863193

In considering critical event studies, a brief reference to critical pedagogy is made before an initial look at Critical Management Studies (CMS) prior to consideration of Crtical Event Studies (CES). As most students of education and teaching will k... Read More about Critical Event Studies: Issues and Perspectives.