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Independent financial adviser (IFA)-based brand equity pyramid (2020)
Journal Article
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. R. (2020). Independent financial adviser (IFA)-based brand equity pyramid. Journal of Financial Services Marketing, 25, 53–64. https://doi.org/10.1057/s41264-020-00073-x

This paper aims to evaluate the applicability of the existing brand equity pyramid models in the context of independent financial advisers (IFAs) in the UK financial services sector. Nine in-depth interviews with IFAs and nine in-depth corroboration... Read More about Independent financial adviser (IFA)-based brand equity pyramid.

An evaluation of the effect of interconnectedness and the state of the relationships in a triad: A dynamic approach (2020)
Journal Article
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. (2020). An evaluation of the effect of interconnectedness and the state of the relationships in a triad: A dynamic approach. Qualitative Market Research: An International Journal, 23(4), 821-841. https://doi.org/10.1108/QMR-02-2020-0029

Purpose This study aims to investigate the applicability of Ritter’s (2000) framework of interconnectedness in a triadic relationship between a provider, intermediaries and customers, and to extend the framework by considering how the state of the re... Read More about An evaluation of the effect of interconnectedness and the state of the relationships in a triad: A dynamic approach.

Co-creating with intermediaries: Understanding their power and interest (2019)
Journal Article
Tjandra, N. C., Ensor, J., & Thomson, J. R. (2019). Co-creating with intermediaries: Understanding their power and interest. Journal of Business to Business Marketing, 36(3-4), 319-339. https://doi.org/10.1080/1051712X.2019.1611086

Purpose: This paper aims to explore the power and interest of independent intermediaries in co-creation activities. More specifically, the study investigates the role of independent financial advisers (IFAs) in co-creation activities and identifies h... Read More about Co-creating with intermediaries: Understanding their power and interest.

Materiality, memories and lived event tourism experiences (2017)
Presentation / Conference
Todd, L., Leask, A., & Ensor, J. (2017, June). Materiality, memories and lived event tourism experiences. Presented at Critical Tourism Studies: Understand Tourism- Change Tourism, Understand Ourselves - Change Ourselves

Our paper furthers understanding of lived experiences in tourism settings as remembered by informants. We propose the value of a phenomenological ‘artefact elicitation’ method in revealing rich insights into informants’ recollections of their lived t... Read More about Materiality, memories and lived event tourism experiences.

Salute to the sun: an exploration of UK yoga tourist profiles (2017)
Journal Article
Ali-Knight, J., & Ensor, J. (2017). Salute to the sun: an exploration of UK yoga tourist profiles. Tourism Recreation Research, 42(4), 484-497. https://doi.org/10.1080/02508281.2017.1327186

This paper focuses on exploring yoga tourism as an under researched area where little has been written to date (Ali-Knight, 2009; Lehto, Brown, Chen & Morrison, 2006). Yoga tourism is an emergent niche tourism market (Novelli, 2005) that can be viewe... Read More about Salute to the sun: an exploration of UK yoga tourist profiles.

Advanced and emerging economies Generation Y’s perception towards country-of-origin (2015)
Journal Article
Tjandra, N. C., Omar, M., & Ensor, J. (2015). Advanced and emerging economies Generation Y’s perception towards country-of-origin. International Journal of Emerging Markets, 10(4), 858-874. https://doi.org/10.1108/IJoEM-11-2012-0146

Purpose The purpose of this paper is to explore the perceptions of Generation Y from advanced and emerging economies towards the country-of-origin (COO) of fashion products. Design/methodology/approach The study was conducted by employing a quali... Read More about Advanced and emerging economies Generation Y’s perception towards country-of-origin.

The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers (2014)
Conference Proceeding
Tjandra, N. C., Ensor, J., Omar, M., & Thomson, J. R. (2014). The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers. In A. M. Docherty (Ed.), Academy of Marketing Annual Conference 2013 - Marketing Relevance Proceedings

The aim of this study is to investigate the impact of interconnectedness between a long-term savings and investments provider, Independent Financial Advisers (IFAs) and customers. Ritter’s (2000) framework of the effect of interconnectedness was used... Read More about The impact of interconnectedness in a triadic relationship between a financial services provider, IFAs, and customers.

Retailing to the “grey pound”: Understanding the food shopping habits and preferences of consumers over 50 in Scotland (2014)
Journal Article
Omar, M., Tjandra, N. C., & Ensor, J. (2014). Retailing to the “grey pound”: Understanding the food shopping habits and preferences of consumers over 50 in Scotland. Journal of Retailing and Consumer Services, 21(5), 753-763. https://doi.org/10.1016/j.jretconser.2014.06.001

The number of older people is growing globally and therefore there is an implication for providing products and services to facilitate access to nutritious food, considered fundamental for maintaining health and independence. Historically, older cons... Read More about Retailing to the “grey pound”: Understanding the food shopping habits and preferences of consumers over 50 in Scotland.

Formal and informal referent groups: An exploration of novices and experts in maternity services. (2001)
Journal Article
Tinson, J., & Ensor, J. (2001). Formal and informal referent groups: An exploration of novices and experts in maternity services. Journal of Consumer Behaviour, 1(2), 174-183. https://doi.org/10.1002/cb.63

Different social groups place varying emphasis on the importance of referent input. While referent groups are recognised as having a significant influence on purchase behaviour, attitude formation and information processing, the extent to which refer... Read More about Formal and informal referent groups: An exploration of novices and experts in maternity services..

A benchmark study of strategic commitment to innovation (2001)
Journal Article
Cottam, A., Ensor, J., & Band, C. (2001). A benchmark study of strategic commitment to innovation. European Journal of Innovation Management, 4(2), 88-94. https://doi.org/10.1108/14601060110390594

Describes the results of an empirical investigation of the FTSE 100 which was undertaken to ascertain whether UK industry is taking steps to address innovation at a strategic level within its organisations. In the research study, the appointment of s... Read More about A benchmark study of strategic commitment to innovation.