The Semiotic Paradigm for Deconstructing Event Design and Meaning
(2023)
Journal Article
Viol, M., Todd, L., & Anastasiadou, C. (in press). The Semiotic Paradigm for Deconstructing Event Design and Meaning. Event Management, https://doi.org/10.3727/152599523X16847420514728
Festivals and events convey a range of historical, political, social and cultural signs and meanings, however, there remains limited methodological guidance for understanding these. This paper proposes semiotics as a valuable yet underappreciated and... Read More about The Semiotic Paradigm for Deconstructing Event Design and Meaning.