All Outputs (2)

Effect of customer involvement on co-creation of services: A moderated mediation model (2021)
Journal Article
Cheung, M. F., & To, W. (2021). Effect of customer involvement on co-creation of services: A moderated mediation model. Journal of Retailing and Consumer Services, 63, Article 102660. https://doi.org/10.1016/j.jretconser.2021.102660

The study explored the influence of customer involvement on co-creation directly and indirectly through three customer engagement dimensions, namely identification, interaction, and absorption from lens of customer-dominant logic and stimulus-organis... Read More about Effect of customer involvement on co-creation of services: A moderated mediation model.

Effect of conflict‐outcomes: moderating role of psychosocial mentoring and emotional intelligence (2021)
Journal Article
Cheung, M. F. Y., Wong, C., & Chiu, W. C. K. (2022). Effect of conflict‐outcomes: moderating role of psychosocial mentoring and emotional intelligence. Asia Pacific Journal of Human Resources, 60(3), 658-681. https://doi.org/10.1111/1744-7941.12292

Based on the perspective of emotions, this study examines the moderating role of psychosocial mentoring and emotional intelligence (EI) on the impact of task/relationship conflict on outcomes. We collect data of 206 employees from diverse industries... Read More about Effect of conflict‐outcomes: moderating role of psychosocial mentoring and emotional intelligence.