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Applying the Right UX based on Users' Needs and Future Trends of UX (2024)
Presentation / Conference Contribution
Cameron, J. (2024, October). Applying the Right UX based on Users' Needs and Future Trends of UX. Presented at BINUS Business School International Lecture Week 2024, Jakarta, Indonesia and online

This lecture by Dr Jackie Cameron, an experienced digital marketing lecturer at Edinburgh Napier University, provides a comprehensive overview of user experience (UX) principles and their application in digital marketing contexts. Covering key defini... Read More about Applying the Right UX based on Users' Needs and Future Trends of UX.