Planning Horizon in International Travel Decision-Making: The Role of Individual and Cultural Determinants
(2022)
Journal Article
Backhaus, C., Heussler, T., & Croce, V. (2023). Planning Horizon in International Travel Decision-Making: The Role of Individual and Cultural Determinants. Journal of Travel Research, 62(2), 432-447. https://doi.org/10.1177/00472875211066112
A solid understanding of when travel decisions are made in relation to travelers’ planning horizons is crucial for travel service providers. Despite its importance, there are very few empirical studies investigating the planning horizon and its antec... Read More about Planning Horizon in International Travel Decision-Making: The Role of Individual and Cultural Determinants.