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All Outputs (22)

The Nature and Role of Visitor Attraction (2022)
Book Chapter
Leask, A. (2022). The Nature and Role of Visitor Attraction. In A. Fyall, B. Garrod, A. Leask, & S. Wanhill (Eds.), Managing Visitor Attractions. (3rd). Routledge. https://doi.org/10.4324/9781003041948-2

Visitor attractions play a vital role in the development and success of tourism destination. The aim of this chapter is first to define the terms ‘visitor attraction’ and ‘tourism destination’, showing how they are distinct yet increasingly overlappi... Read More about The Nature and Role of Visitor Attraction.

Interpretation at heritage sites: Culloden Battlefield, UK (2022)
Book Chapter
Urquhart, E. (2022). Interpretation at heritage sites: Culloden Battlefield, UK. In A. Fyall, B. Garrod, A. Leask, & S. Wanhill (Eds.), Managing Visitor Attractions. (3rd edn). Routledge. https://doi.org/10.4324/9781003041948-28

This chapter presents a case study that explores heritage interpretation within the context of Culloden Battlefield, UK. The case will initially consider the challenges and issues inherent to the interpretation of sensitive heritage before exploring... Read More about Interpretation at heritage sites: Culloden Battlefield, UK.

Creating Dementia Friendly Destinations in Scotland (2021)
Book Chapter
Leask, A., Wardrop, K., Fyall, A., & Hansen, M. (2021). Creating Dementia Friendly Destinations in Scotland. In M. B. Duignan (Ed.), Managing Events, Festivals and the Visitor Economy: Concepts, Collaborations and Cases (17-36). CABI. https://doi.org/10.1079/9781789242843.0003

• Accessible tourism is an increasingly important sector of the tourism industry.
• The ageing population represents an under-developed and lucrative market.
• Globally 46 million people live with dementia, a number expected to triple by 2050.... Read More about Creating Dementia Friendly Destinations in Scotland.

Marketing Archaeological Heritage for Tourism (2020)
Book Chapter
Fyall, A., Leask, A., & Barber, S. (2020). Marketing Archaeological Heritage for Tourism. In D. J. Timothy, & L. G. Tahan (Eds.), Archaeology and Tourism - Touring the Past (69-86). Bristol: Channel View Publications

Abstract not available.

Events management education (2020)
Book Chapter
Barron, P., & Leask, A. (2020). Events management education. In S. J. Page, & J. Connell (Eds.), The Routledge Handbook of Events (287-305). (2nd). Abingdon: Routledge

Abstract not available.

Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh (2019)
Book Chapter
Urquhart, E., & Leask, A. (2019). Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh. In Experiential Consumption and Marketing in Tourism with a Cross-Cultural Context. Goodfellow Publishers

The objectives of this chapter are to:
- Link together theoretical approaches to storytelling and narrative creation with the co-creation of heritage experiences;
- Identify and discuss management practices and associated opportunities for narrati... Read More about Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh.

Events, Visitor Attractions and The Event Attraction Continuum (2016)
Book Chapter
Weidenfeld, A., & Leask, A. (2016). Events, Visitor Attractions and The Event Attraction Continuum. In A. Weidenfeld, R. Butler, & A. M. Williams (Eds.), Visitor Attractions and Events: Locations and LinkagesTaylor & Francis

No abstract available.

Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle. (2015)
Book Chapter
Bakiewicz, J., Leask, A., Barron, P., & Rakić, T. (2015). Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle. In M. Kozak, & N. Kozak (Eds.), Destination Marketing: international perspectivesRoutledge

No abstract available.

Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle.

Revenue Management at Heritage Attractions (2013)
Book Chapter
Leask, A. (2013). Revenue Management at Heritage Attractions. In P. Legohérel, E. Poutier, & A. Fyall (Eds.), Revenue Management for Hospitality and Tourism,

This chapter focuses on how revenue management might be suitable for use as a tool in developing the effective management of heritage visitor attractions (HVAs). It begins with an explanation of the terms to be used within the chapter and the challen... Read More about Revenue Management at Heritage Attractions.

Engaging with Generation Y at Museums (2012)
Book Chapter
Leask, A., & Barron, P. (2012). Engaging with Generation Y at Museums. In M. Smith, & G. Richards (Eds.), The Routledge Handbook of Cultural TourismTaylor & Francis. https://doi.org/10.4324/9780203120958.ch50

Museums form a significant proportion of the cultural tourism offering in many destinations across the world. They ‘serve the functions of collection, research and exhibition, as well as education and recreation’ (Sheng and Chen 2011: 53) meaning tha... Read More about Engaging with Generation Y at Museums.

World Heritage Designation – New Lanark (2011)
Book Chapter
Leask, A. (2011). World Heritage Designation – New Lanark. In B. Garrod, & A. Fyall (Eds.), Contemporary Cases in Tourism

No abstract available.

Juxtaposing the timeless and the ephemeral: Staging festivals and events at World Heritage Sites (2006)
Book Chapter
Smith, M., Carnegie, E., & Robertson, M. (2006). Juxtaposing the timeless and the ephemeral: Staging festivals and events at World Heritage Sites. In A. Leask, & A. Fyall (Eds.), Managing World Heritage Sites (110-124). Butterworth-Heinemann. https://doi.org/10.4324/9780080461755

The aim of this chapter is to explore the complex relationship between World Heritage Sites (WHS) and temporary festivals and events, analysing some of the impacts and implications of staging ‘ephemeral’ arts projects in the context of ‘timeless’ her... Read More about Juxtaposing the timeless and the ephemeral: Staging festivals and events at World Heritage Sites.

The Nature and Purpose of Visitor Attractions (2003)
Book Chapter
Leask, A. (2002). The Nature and Purpose of Visitor Attractions. In A. Fyall, B. Garrod, & A. Leask (Eds.), Managing Visitor Attractions: New Directions

No abstract available.