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The Influences of Corporate Social Responsibilities on Consumer Product Responses

Brunner, Christian Boris; Lu, Xiaoming

Authors

Christian Boris Brunner

Xiaoming Lu



Citation

Brunner, C. B., & Lu, X. (2012). The Influences of Corporate Social Responsibilities on Consumer Product Responses

Conference Name The 11th International Conference on Research in Advertising (ICORIA)
Conference Location Stockholm, Sweden
Start Date Jun 28, 2012
End Date Jun 30, 2012
Online Publication Date May 1, 2012
Publication Date 2012
Deposit Date Aug 21, 2019
Keywords Corporate Social Responsibility
Public URL http://researchrepository.napier.ac.uk/Output/1194082
Related Public URLs http://www.europeanadvertisingacademy.org/conference2012/


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